Wednesday, March 8
Libbys, Libbys, Libbys
There was a jingle. It went like this...
If it says Libbys, Libbys, Libbys
on the label, label, label
You will like it, like it, like it
on your table, table, table
Excellent branding technique
Libby's probably paid a big hunch of change
to a Madison Avenue marketing firm to create it
Here's the thing...I HATE labels
Putting labels on people makes me CRAZY
So here I am again, being asked...."do I introduce you as my GIRLFRIEND?"
I respond, "I would be happy and proud to be introduced as your GIRLFRIEND, but could you please tell me what that means?"
So I guess I'm going to forced to figure out why it is I have such an aversion to labels. Or do I?
Here's why I don't like labels:
1. Very rarely do people define the words used as labels in the same way, so although you may think you know...you really don't.
2. Pidgeonholing people, situations, etc... limits them to our current perception and understanding...what if we just let it alone for a while and allow it to name itself?
ok...sidebar...I just realized I had the same thought years ago about teaching children to talk...what if we didn't talk around them, what language would they develop on their own?
3. Labeling someone "this" or "that" is but one facet of who they are.
If you have thoughts about this topic...feel free to leave a comment.